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Hi-Fructose, the Magazine


Left: magazine cover art by Sam Gibbons

Note: Profile Friday will return next week.

I'd like to give you all a heads up about a fascinating art magazine. I was talking with a young staff member at Wet Paint about her artwork (the staff members there are all working artists) and what type of work she liked. Anna told me she really liked the magazine, Hi-Fructose. There weren't any copies left so I had to wait until this week to get one. I have Vol. 9.

The magazine's tag line is "under the counter culture." I can only suspect I understand what that means as I am long beyond any time I understood what was cool as far as the culture was concerned let alone understood the subdivisions. I just know what I like, and I do like this magazine. First I like the paper and printing, things that matter to me quite a bit. In this magazine the reproduction is delicious. The design is a bit busy for me (but then I'm still hoping for a pre-Grunge design world, and old enough to remember what that looked like), but it gets the job done, in that it doesn't conflict with the art. And art is what this magazine is about; pages and pages of profiles on artists, what they are making, a little bit on what their process might be, but most importantly some of their thoughts on artmaking and their own art in particular.

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